My Life Vs. Your Vacation launched a new app for iPhone and Android. The free app, #MLVYV, allows users to stay connected to each other and their favorite clothing and lifestyle brand. MLVYV family members can post photos and interact with one another and with celebrity users.
MLVYV was established in 2012 by Warped Tour production team members Terry Lee Myers and Josh Handy. Myers and Handy frequently interact with their MLVYV fans/ family via social media and in person, reminding them to live every day to its fullest.
What started with a single tee shirt design has grown in to a full line of merchandise, including jewelry, lighters, tees, and custom longboards. This year MLVYV is giving anyone who downloads the app at their Warped Tour tent a discount on their merch purchase and the chance to win a longboard designed by Never Summer Industries. One board signed by various artists and bands on the tour will be given away in each city.
