Eidola have shared an official video for their new single “Purity Ladder.” Vocalist Andrew Michael Wells commented:
“This song was written as a snapshot of modern time to convey a deeply haunting sense of brutalism. Angular, heavy, concrete, and imposing. Regarding the lyrics, take a look at the world around you. Don’t it feel like we’re heading toward some glorious utopia or an unimaginable hellscape? What do you value most in existence and why? Is modernity everything you hoped it would be? Or are you still angry, tired, overwhelmed, and absolutely fed up? Society consumes, regurgitates, vomits up lies, and distorts reality. Welcome to the ‘Purity Ladder.’”